What I like about this ad is the creativity. It makes me want to consume ketchup. The ad here caught my eye with its powerful message and imagery. The thing that caught my eye was the bold phrase Leica chose. It probably is true to…

Henry Cartier-Bresson starting his career, Alfred Stieglitz hosting the first photo gallery show, and Kodak making the first ever digital SLR camera in 1991 were three things in photography history that have impacted me. With Henry Cartier-Bresson, he has to be one of my favorite…